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Privacy
Policy
CAR/perks!,
Ltd., is committed to respecting the privacy rights of our
customers and all visitors to our Web site. We take this matter
very seriously and have instituted many policies and procedures
to insure that your privacy rights are safeguarded. The following
outlines CAR/perks!, Ltd.'s, privacy policies and details the
measures we have taken to protect your privacy, while providing
you with a unique and rewarding online shopping experience.
Our
Promise
CAR/perks!, Ltd., provides you with a safe, no-hassle method
of researching, shopping, and purchasing a vehicle. In this
regard, we address the issues of security, full-disclosure,
fair and honest pricing, and provide a thorough and specific
Privacy Policy.
What
Information Does CAR/perks!, Ltd., Collect?
As
part of the vehicle research and purchase process, information
such as your e-mail address, name, and contact telephone numbers
will be requested. This information will be used solely as
described below.
When
entering information on this Web site, it is transferred automatically
to CAR/perks!, Ltd.'s, lead management system. Our system will
automatically record the information and send it to an Internet
Sales Guide (ISG) so that your inquiry may be answered promptly
by a qualified representative near you.
CAR/perks!,
Ltd., provides for limited employee access to the lead management
system. Our system is a secured application that can only
be accessed by entering a valid user name and password. Once
you have expressed interest in being contacted, the ISG will
respond through a personalized e-mail or phone call.
After
the initial e-mail contact, there may be several points of
communication between you and the ISG by either telephone
or e-mail. At any point in the relationship, you have the
option of indicating by either telephone or email that you
no longer wish to be contacted by the ISG. In this event,
the ISG will access the system and mark your customer record
as ''closed'', at which time, you are removed from ''active''
status.
Does
CAR/perks!, Ltd., Use Cookies?
CAR/perks!, Ltd., does not itself use "cookies."
However, in some instances our partners may, in a limited
manner, use a technology called "cookies." A cookie
is a small piece of text that you can agree to place on your
computer's hard drive. In most cases, you can set your Web
browser to prompt you when a cookie request is being made
from a Web page, you have the option to accept or not. If
you accept or do not reject the cookie, then your browser
adds the text in a small file, which will expire in 90 days.
Accepting cookies in no way gives us access to your computer
or any personal information about you. It is merely a method
of storing information to improve your online experience.
It will assist us in making your site visit easier and more
productive. Technically, cookies are harmless, occupying just
a few bytes on your hard drive. Note that personal information
is often contained in or linked to a cookie (such as e-mail
address, zip code, etc.). The only time that our partners
receive such information is if you volunteer it by typing
in the information. The use of the personal information is
limited to being contacted by the ISG as described above,
or, for obtaining financing if you request.
The
following describes how our Web site uses cookies and how
we provide you with a more personalized experience:
Marketing:
Our partners may publish special promotions, pricing promises,
brand name, and various other messages on the Internet to
help consumers find them. In order to determine which method
is most effective, a cookie is used to capture which method
was used to find our Web site. The information included in
the cookie is limited to only the message identifier.
Does
CAR/perks!, Ltd., Track My Visits?
At our partners' sites, they may also gather information about
which areas of our site receive the most visits. We send site
metrics information to a third-party who then aggregates the
captured data. The type of data captured includes; search
engine referral, traffic driven by ad banners or other online
promotions, how visitors navigate around the site, and the
most popular pages. We also track technical information, such
as the browser version and operating system of visitors, to
deliver a better site design for our visitors. The data is
analyzed, generating several different types of reports showing
different views on the data collected. We do not capture any
information about any individual's use of the siterather
only aggregate data is captured. Our third-party metrics provider
is obligated to strict confidentiality restrictions and is
not permitted to sell or use CAR/perks!, Ltd.'s aggregate site
data for any purpose other than for providing our partners
with the metrics information. CAR/perks!, Ltd., does not share,
sell, or provide any of this aggregate data with outside companies,
with the exception noted above. Furthermore, CAR/perks!, Ltd.,
does not track where you go on the World Wide Web.
How Is E-mail Used By CAR/perks!, Ltd.?
A customer provides an e-mail address to CAR/perks!, Ltd.,
by:
Contact
Formif a customer wishes to be contacted by an ISG,
the customer completes a National Corporate Pricing Certificate
form that includes a request for their e-mail address.
When
an e-mail address is requested, the customer voluntarily submits
their e-mail address in order to receive follow up information
or establish a relationship with an ISG.
Does CAR/perks!, Ltd., Share Any Information It Collects
With Outside Parties?
At CAR/perks!, Ltd., we consider the information you choose
to share with us personal and confidential. By registering
and requesting the issuance of a National Corporate Pricing
Certificate, you are agreeing to allow CAR/perks!, Ltd., to
provide your name, address, and e-mail address to specific
members of our dealership network in order to provide you
the price discount that you are requesting or in other instances
where required by law. There are several points within our
site that may link to third party sites that may require various
pieces of personal information. Each of these sites has their
own Privacy Policy governing use on their sites.
Does CAR/perks!, Ltd., Provide a Way to Update or Remove
Personal Information?
A customer wishing to change, update, or remove personal information
may do so by contacting the ISG either by e-mail or telephone
and stating their wishes at any time.
Why Are We Telling You All This?
Because CAR/perks!, Ltd., is a firm believer and active participant
in consumer privacy, we maintain these policies that give
our visitors full disclosure. CAR/perks!, Ltd., believes in
improving the customer's online shopping experience through
the responsible and secure collection and usage of customer
data.
Your Consent
As a condition to using the CAR/perks!, Ltd. site, we require
your approval to collect this data. By visiting CAR/perks!,
Ltd., at www.CarPerks.net, you agree that we
may collect and use this information as stated in our privacy
policy. If we change our privacy policy, we will post the
changes on this page so you are always informed about what
information we collect, how we use, and under what circumstances
we disclose it.
CAR/perks!,
Ltd. Security Statement
At CAR/perks!, Ltd., we've taken important measures to keep
the information you share with us safe and secure.
We
do not read personal communications. We do not give out your
telephone number, credit card information, or screen names,
unless authorized to do so or as required by law.
How Do I Know When My Information Is Protected?
You can tell if you are using a Web browser that supports
Secure Sockets Layer (SSL) if a "key" or "padlock"
icon appears in one of the lower corners of your screen (For
example, when using Netscape you will see a key; when using
Internet Explorer you will see a padlock). When you enter
a secure page, the key is "un-broken" or the lock
is closed. This means that your communications are now secure,
encrypted, and cannot be read by non-authorized sources.
Another
sign that you are in a secure transaction mode is a URL that
begins with "https:" When you see any of these symbols
on your browser, you know that your information is protected,
and you can interact with the Web site with confidence.
Privacy and Information We Collect
At CAR/perks!, Ltd., we take your privacy very seriously. Information
provided by you on Certificate Registration applications,
including identifying information such as address, telephone
numbers, e-mail address, employer name, and other information,
we know to be sensitive. Furthermore, we do not gather financial
information about you, and therefore, we do not have this
information in our database.
Information We Share With Others
We may use and share all of the information described above,
subject to applicable law, with the following (these examples
are not intended to be all-inclusive):
- Service
ProvidersWe provide information to third parties
(including our affiliates) to assist us in servicing requests
for Certificates and qualifying for National Corporate
Pricing discounts. We also may use marketing firms, such
as modeling companies, to assist us in our own marketing
efforts.
- Our
AffiliatesOur affiliates are other companies in
the CAR/perks!, Ltd., corporate family. In addition to
using affiliates to perform services in connection with
your Account, we may provide information such as identification
and experience information, to CAR/perks!, Ltd., automobile
dealerships in our network. We also may disclose information
about you to third parties in certain other circumstances,
as permitted by law.
Our
Security Procedures
The security of customer information is very important to
us, and we take a number of steps to safeguard it. We maintain
physical, electronic, and procedural safeguards that comply
with federal standards to guard nonpublic personal information
about you. We limit access to personal and account information
to those employees and agents who assist us in providing products
and services to you. Employees who fail to follow our established
standards are subject to disciplinary action. We also require
third parties to whom we disclose nonpublic personal information
to adhere to this Privacy Policy and to establish information
security procedures
If
you become an inactive customer, or if we close or suspend
your Account, we will continue to adhere to the privacy policies
and practices described in this notice to the extent we retain
information about you. We may amend this Privacy Policy at
any time, and we will inform you of changes as required by
law. You may have other privacy protections under state laws,
and we will comply with applicable state laws when we disclose
information about you. This Privacy Policy replaces our previous
disclosures to you about our information practices.
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